Mina Elias – PPC University

Mina Elias – PPC University Download

PPC University

PPC University BY Mina Elias

Mina Elias – PPC University Course

Master Amazon PPC Advertising and Skyrocket Your Sales

Are you ready to take your Amazon advertising to the next level and dominate the competitive e-commerce landscape? With Mina Elias – PPC University, you’ll learn the proven strategies, tools, and techniques to optimize your Amazon PPC campaigns, increase sales, and maximize profitability. Whether you’re a beginner or an experienced seller, this comprehensive course will give you the skills to run high-performing campaigns and grow your business.

What You’ll Get

• 4.5 Hours of Video Content: In-depth lessons covering every aspect of Amazon PPC.
• Lifetime Access: Study at your own pace and revisit the materials anytime.
• Proven Templates and Tools: Access templates, checklists, and resources to streamline your campaigns.
• Real-World Examples: Learn from Mina’s real-life campaigns and case studies.

What You’ll Learn

• Master Amazon’s Campaign Manager:
  Navigate and master the technical aspects of Amazon’s PPC platform.
• Create High-Performing Campaigns:
  Learn how to structure and launch different types of campaigns for maximum impact.
• Optimize for Profitability:
  Use advanced bid management and optimization techniques to maximize ROI.
• Monitor and Scale Campaigns:
  Identify key metrics, recognize red and green flags, and scale successful campaigns.
• Leverage Data and Analytics:
  Use Amazon’s data to gain insights into customer behavior and make data-driven decisions.
• Stay Ahead of the Curve:
  Adapt to Amazon’s continuous changes and implement strategies for long-term success.

What’s Waiting For You Inside

Chapter #1: Introduction to Amazon PPC

Learn how to use Amazon’s pay-per-click (PPC) advertising platform to reach more customers and boost your sales.

Chapter #2: Understanding Campaigns

Create and manage effective Amazon PPC campaigns that target the right customers and get results.

Chapter #3: Targeting and Match Types

Choose the right targeting options and match types to ensure your ads are seen by the people who are most likely to buy from you.

Chapter #4: Research and Product Ranking

Understand how Amazon’s product ranking algorithm works and use this knowledge to improve your product’s visibility.

Chapter #5: Reports and Optimization

Track your results and make adjustments to your campaigns to improve your return on investment (ROI).

Chapter #6: Analytics and Data Interpretation

Use Amazon’s data to gain insights into your customers and make better decisions about your marketing campaigns.

Chapter #7: Demand Side Platform (DSP)

Use a DSP to automate your Amazon PPC campaigns and get the most out of your advertising budget.

PPC University Course Overview

7 Chapters    |     4.5 hours of video content

Introduction to Amazon PPC

• The Goal of PPC 7 Mins
• PPC Overview 6 mins
• 0.5 – Campaign Manager Overview.mp4 21:00
• 1 – General Strategy.flv 9 Mins

Understanding Campaigns

• General Strategy 7 mins
• How Buyer Psychology affects PPC 12 mins
• The Different Types of Ads on Amazon 4 mins
• Campaign Manager Overview 15 mins
• Creating a Campaign 7 mins
• Campaign Naming Convention 5 mins
• Campaign Bidding Strategies 4 mins
• Auto Campaign 6 mins
• Manual Keyword Campaigns 8 mins
• Exact Campaigns 7 mins
• Broad Campaign 7 mins
• Phrase Campaigns 5 mins
• Product Targeting Campaign 6 mins
• Category Targeting Campaign 6 mins

Targeting and Match Types

• Product Targeting Based on Auto 11 mins
• Product Targeting Based on Amazon Suggestions 6 mins
• Product Targeting Based on Who is Targeting Us 4 mins
• Product Targeting based on Adjacent Categories 10 mins
• Product Targeting Based on Competitors 14 mins
• Brand Campaigns 5 mins
• Brand Protection Campaigns 13 mins

Research and Product Ranking

• Helium 10 Keyword Research 10 mins
• Why You Should Continuously
  Launch New Campaigns 6 mins
• PPC Launch Strategy 8 mins
• Using PPC to Upsell 4 mins
• Using PPC to Rank 5 mins
• Tracking Organic Ranking 4 mins
• Using PPC to Influence Organic Rank 15 mins

Reports and Optimization

• Search Term Report Explained 8 mins
• Adding Negatives from STR 7 mins
• Launching Profitable Search Terms from STR 5 mins
• Negative Keywords 9 mins
• How to Handle Bleeders 6 mins
• Optimizing Bids in Campaign Manager 9 mins
• Bulk Sheets Explained 17 mins
• Bulk Sheet Optimization Parameters 7 mins
• Bulk Sheets Optimization 20 mins
• Main Sales Drivers 13 mins
• Advertised Product Report 17 mins
• Placement Reports 14 mins
• Placement Optimization 4 mins
• Continuous Improvement 6 mins
• Refreshing Bids Everytime Listing is Optimized 6 mins
• Weekly Optimization Process 8 mins

Analytics and Data Interpretation

• Calculating Cost Per Conversion 10 mins
• Calculating ACOS and TACOS 8 mins
• Sessions and Unit Session Percent 6 mins
• Tracking Sessions and Unit Session Percentage 6 mins
• Building an Analytics Tracker 20 mins
• Different Scenarios in Analytics 20 mins

Demand Side Platform (DSP)

• What is Amazon DSP 1 min
• DSP Creatives 2 mins
• Creatives – La Pura 14 mins
• LaPura Attaching Creatives 5 mins
• Dynamic Creative Creation Pt.1 (Standard Desktop) 10 mins
• Dynamic Creative Creation Pt2 (AAp_O&O) 6 mins
• DSP Line items 2 mins
• Lapura – Line Item Creation 15 mins
• DSP Orders 3 mins
• LaPura Creating an Order 6 mins
• DSP Audiences 3 mins
• Audiences La Pura 3 mins
• Audience Creation 6 mins
• DSP Supply Sources 2 mins
• LaPura Create Advertiser 4 mins

Mina Elias – PPC University Download

Program Curriculum

Chapter 1: Introduction to Amazon PPC

• The goal of PPC and an overview of Amazon’s advertising platform.
• Campaign Manager navigation and functionality.

Chapter 2: Understanding Campaigns

• Different types of campaigns and bidding strategies.
• How buyer psychology affects PPC performance.

Chapter 3: Targeting and Match Types

• Product targeting strategies based on competitors, categories, and Amazon suggestions.
• Brand campaigns and brand protection strategies.

Chapter 4: Research and Product Ranking

• Conduct keyword research using tools like Helium 10.
• Use PPC to rank products and influence organic search results.

Chapter 5: Reports and Optimization

• Analyze search term reports and optimize bids.
• Use bulk sheets for campaign optimization and negative keyword management.

Chapter 6: Analytics and Data Interpretation

• Calculate cost per conversion, ACOS, and TACOS.
• Build analytics trackers to monitor campaign performance.

Chapter 7: Demand Side Platform (DSP)

• Introduction to Amazon DSP and how to use it for automated campaigns.
• Create dynamic creatives and manage DSP line items.

Why Choose PPC University?

• Expert Guidance: Learn from Mina Elias, a renowned Amazon PPC expert with years of experience and a proven track record of success.
• Comprehensive Training: Over 4.5 hours of video content covering everything from campaign setup to advanced optimization techniques.
• Proven Strategies: Discover the exact methods Mina used to build a 7-figure Amazon business and help thousands of sellers succeed.
• Lifetime Access: Study at your own pace and revisit the materials anytime to refine your skills.

Who Is This Course For?

• Amazon Sellers: Learn how to run profitable PPC campaigns and grow your sales.
• E-Commerce Entrepreneurs: Master Amazon advertising to scale your business.
• Marketers: Expand your skill set and specialize in Amazon PPC.
• Beginners: Start from scratch and build a strong foundation in Amazon advertising.

About The Mentor Mina Elias

Mina Elias is a 7-figure Amazon seller and PPC expert with years of hands-on experience in scaling Amazon businesses through paid advertising. He built his success from scratch, and through years of testing and optimizing high-budget PPC campaigns, he developed winning formulas that drive sales and profitability.

Conclusion: Master Amazon PPC and Scale Your Business with Proven Strategies

Mina Elias – PPC University is the ultimate guide to mastering Amazon PPC advertising and driving highly profitable sales. Whether you’re an Amazon seller, e-commerce entrepreneur, or digital marketer, this course provides step-by-step training, real-world case studies, and expert insights to help you launch, optimize, and scale your campaigns for maximum ROI.

With 4.5+ hours of in-depth content, lifetime access, and done-for-you templates, you’ll gain the skills to outperform competitors, reduce ad costs, and increase conversions effortlessly. Learn directly from Mina Elias, a 7-figure Amazon seller and PPC expert, and apply battle-tested strategies that work.

🚀 Take control of your Amazon advertising today and start scaling your business like a pro!

📥 Download Mina Elias – PPC University now and unlock the secrets to Amazon PPC success!

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